Helix Nebula - The Science Cloud D7.2 Synthesis and Analysis of Overall Business Models
This document provides a synthesis and analysis of business models for the further development of the Helix Nebula initiative resulting in seven potential business models with and without specific broker roles. Overarching and specific broker roles are required to manage the Helix Nebula ecosystem more effectively as bilateral communications cause higher risks and costs. The description of the roles and the business models follow a defined qualitative framework incorporating amongst others abstract costs, margins and risk assessment criteria. The business model concepts were developed in close collaboration with representatives of the Helix Nebula supply side in two strategy workshops. An evaluation based on structured interviews with twelve cloud computing experts with a business background from SAP and the Helix Nebula supply side revealed that the business model with the highest revenue potential is “Information as a Service”.